SAP Marketing Cloud: Campaign Management

SAP Marketing Cloud: Campaign Management

Written by: Filip Žarnovický, CX Consultant

Creating marketing campaigns and distributing them to potential customers is the primary purpose of marketing departments across all companies. However, we will now show how this can be done differently and better. We will show you how easy it is to create a multi-channel fully automated campaign, to monitor its current success and to respond accordingly. And the result? More relevant content – more satisfied customers – increased sales.

In the next part, we will introduce SAP Marketing Cloud from the perspective of marketing planning.

Previous parts:

SAP Marketing Cloud: Segmentation 
SAP Marketing Cloud: Dynamic Customer Profiling
SAP Marketing Cloud: Introduction